SATEX — On-Demand IV Therapy

Role:

Senior UX/UI Designer

Year:

2026

Scope:

Full Product Design (Strategy, Mobile Apps, Design System, Prototyping, Testing)

Deliverables:

2 Mobile Apps (Patient App, Dual-Role Provider/Nurse App), Web Admin

Project Overview

Satex connects patients, doctors and nurses for on-demand, at-home IV therapy. Before this project, the whole business ran on phone calls, spreadsheets and WhatsApp — which meant slow approvals, messy dispatching, and patients with no real way to trust who was showing up at their door.

Challenge

The mobile IV therapy industry relies on fragmented operations: phone bookings, manual spreadsheet scheduling, and loose WhatsApp coordination. This creates severe operational bottlenecks, approval delays, poor dispatching, and a lack of patient trust.

Solution

We designed a unified ecosystem connecting a Patient App,

a dual-role Clinician App, and an Admin Dashboard.

This centralized platform gives operators full visibility — speeding up approvals, streamlining dispatch, and enabling effortless bookings.

Warm. Professional. Human.

Most healthcare products feel cold and transactional. Satex was designed to feel different — warm, reassuring, and quietly confident.

Not overly clinical. Not overly friendly. Just human.

step 1

Research

1.1. Business Strategy

To align business goals, user needs, and regulatory requirements, we ran stakeholder workshops and mapped the product framework before starting visual design.

Product Strategy

01.

Product Vision

Build the operating system for modern IV therapy

One ecosystem connecting patients, doctors, and nurses through one seamless workflow.

02.

Business Goals

Replace manual coordination

Move from phone calls and spreadsheets to an automated system.

Scale operations

Grow provider network and services across regions.

Increase trust

Build confidence for first-time patients through transparency.

Reduce operational effort

Save time for providers and administrators.

03.

JTBD

Patients

Book treatment in minutes, track in real time, trust pros

Doctors

Review requests quickly, access medical history, monitor quality

Nurses

Receive & accept visits, view route, access visit details

04.

Constraints & Principles

Constraints

HIPAA compliance, Core web vitals, No vendor lock-in

Principles

System > screens, Patient trust, Mobile-first mindset

05.

UX Strategy

Three dedicated apps

Shared backend

Unified design language

Progressive onboarding

Scalable design system

06.

Business Impact

Higher conversion & bookings

Faster operations

Better provider efficiency

Greater patient trust

Platform ready to scale

System ready to scale

1.2. User Research

I mapped the needs and responsibilities of three core user groups.

Key Insight: Each role requires a distinct workflow, information hierarchy, and permission level.

User Personas

Patient

Sarah Johnson

Busy Professional

34 years old

Miami, FL

Marketing Director

Married, one child

Sarah has a demanding job and very little free time. When she or a family member needs IV therapy, she wants to arrange care as quickly as possible without calling multiple clinics or visiting a hospital.

Goals

•

Book IV therapy in under 5 minutes

•

Find a trusted provider

•

Track the nurse in real time

•

Avoid unnecessary phone calls

•

Receive care at home

Pain points

•

Doesn't know which provider to trust

•

Booking by phone takes too long

•

No visibility into appointment status

•

Doesn't know when the nurse will arrive

•

Repeating the same information

Needs

Fast booking

Transparent pricing

Live visit tracking

Secure payment

Appointment updates

"I don't want to spend an hour organizing healthcare. I just want someone qualified to come to my home."

Doctor

Dr. Michael Carter

Independent Provider

45 years old

Orlando, FL

Internal Medicine Physician

Works in a private clinic

Michael has a full-time clinical practice but wants to earn extra income by approving home IV therapy requests. He needs a simple system that fits naturally into his workflow without adding administrative overhead.

Goals

•

Review requests quickly

•

Approve or reject treatments

•

Monitor assigned nurses

•

Keep full medical documentation

•

Increase additional income

Pain points

•

Manual coordination with nurses

•

Phone calls interrupt consultations

•

No centralized dashboard

•

Difficult to track active visits

•

Limited visibility into completed visits

Needs

Dashboard for all requests

2. Fast approval workflow

Nurse schedule visibility

Patient history

Visit completion notifications

"I don't need another complicated system. I need one that helps me make decisions quickly."

Nurse

Emily Rodriguez

Mobile IV Nurse

29 years old

Tampa, FL

Registered Nurse

Works flexible shifts

Emily accepts home-care visits throughout the day. She needs to quickly find available jobs, build an efficient schedule, navigate to patients with ease, and receive payments without administrative work.

Goals

•

Accept visits instantly

•

Optimize daily schedule

•

Navigate efficiently

•

Complete documentation quickly

•

Get paid without delays

Pain points

•

Receiving requests through calls or WhatsApp

•

Conflicting schedules

•

Missing patient information

•

Paper documentation

•

Unclear payment status

Needs

Instant notifications

Daily calendar

Route optimization

Patient details before arrival

Earnings dashboard

"I want to focus on patients—not on coordinating visits."

step 2

Ideation

2.1. Roles and Hierarchy:

Healthcare workflows demand strict adherence to legal authority tiers.

We mapped key medical roles into the platform architecture.

Director

Medical Director

Hires staff (NP, PA, RN). Sets compensation. Full clinical authority.

Authority Level:

Highest

Independent Approve:

Yes

Nurse Practitioner

Autonomous

Extended authority. Diagnoses & prescribes treatment. Approves orders independently without MD supervision.

Supervision: Independent

Authority: High

Physician Assistant

Supervised

Works under direct physician supervision. Patient orders require MD sign-off and protocol alignment.

Supervision: Requires MD

Authority: Medium

Registered Nurse

Supervised

Licensed nurse. Implements care plans. Like PA — all prescriptions & specific medical orders require MD review.

Supervision: Requires MD

Authority: Basic

2.2. Flow Mapping:

I designed and documented 16 core operational flows (booking, matching, approvals, dispatch, payments, and cancellations) before moving into UI design. This allowed engineering and founders to validate core business logic early, when adjustments were easy to make.

Patient

Registration & Onboarding

Order Placement (IV booking)

Order Lifecycle (tracking)

Payment (Stripe billing)

Profile & Settings

Provider Selection (slot)

Order Status & Notifications

Chat with Nurse & Doctor

Profile Enhancements

Consent & Electronic Signature

MD / NP / PA

Provider Onboarding

Order Review & Approval

Payment Configuration

Monitoring & Status Updates

NP Independent Reviewer

Visit Completion Sign-off

Chat with Patient & Nurse

Provider Profile & Security

Nurse / RN

Nurse Registration

Visit Assignment & Acceptance

Document & License Check

Navigation & Route Planning

Payout & Earnings Tracking

Chat with Patient & Doctor

Admin (Satex Internal)

Admin Panel & Operations

Credential Verification

OIG/SAM Checks & Statuses

step 3

Design

3.1. Patient App

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

3.2. Provider App / Doctor & Nurse Interface

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

01 / Guest Browsing & Delayed Friction

Open catalog access without forced upfront sign-in. Authentication and health intake trigger only at treatment selection to prevent drop-off.

3.3. Design System

We built a componentized, Auto Layout-driven UI library that maintained visual consistency across 700+ screens and three products without visual drift.

step 4

Testing

Usability tests

Home Screen Restructuring for Patient’s App

Rebuilt the home view — removed the endless product catalog, added smart navigation, promotional banners, and a Recent Orders section for one-tap reordering.

01. No Discovery

No search or filters means users scroll endlessly to find products.

02. Catalog Fatigue

Overwhelming list format causing critical decision fatigue.

03. Static Retention

No recent orders panel, forcing loyal customers to start from scratch.

Before

Faulty UX

After

OPTIMIZED

01. Search & Filter

Instant product discovery with structured search & category chips.

02. Partner Banners

Dedicated promo banner area driving strong partner engagement.

03. One-Tap Reorder

Saves time for repeat orders, heavily boosting retention rate.

step 5

Impact

Designed the MVP for a multi-role healthcare platform:
— 700+ production-ready screens across 2 native apps and 1 web dashboard
— 16 core operational flows mapped
— 1 scalable design system supporting 3 user roles

Reflection

What I took away from this project is how much edge cases matter in healthcare — no nurse available, a cancellation mid-route,

a request that just sits there. A missed step here isn't a bad experience, it's a missed treatment. That's pushed me to think through every scenario in detail, not just the main flow.

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